Sustainable Recreation and Tourism Initiative


Project Description: On March 7, 2019, the Sierra Nevada Conservancy (SNC)’s Governing Board authorized $618,750 of Proposition 68 funds for the “The Eastern Sierra Sustainable Recreation Partnership: Sustainable Recreation and Tourism Initiative” to benefit the SNC’s Eastern sub-region. The Governing Board’s action demonstrates a pioneering commitment to California’s rural outdoor recreation economy and the natural resources that make it possible. MLTPA is pleased to provide this web page in support of the Eastern Sierra Sustainable Recreation Partnership (ESSRP) and the "Sustainable Recreation and Tourism Initiative."

COVID-19 Update: The pandemic has profoundly effected gateway communities and counties in the Eastern Sierra, all recreation activities, and our visitor audience. Despite challenges, the Initiative has gone digital and virtual, with every expectation that project deliverables will be completed on time.  Each track has been effected in different ways, so please see their individual web pages for details. Thanks are due to the Eastern Sierra's unprecedented open-access broadband network capacity via Digital 395. 

The SNC Project Application

In consultation with the Eastern Sierra Council of Governments (ESCOG), the Town of Mammoth Lakes submitted a grant application to the SNC for Proposition 68 funds on behalf of the regional partners, which include Mono County, Inyo County, the City of Bishop, the Town of Mammoth Lakes, the Inyo National Forest, and the Humboldt Toiyabe National Forest. The grant application was written by MLTPA, the Mammoth Lakes Trails and Public Access Foundation (MLTPA), in consultation with the regional partners.

Download and review the successful SNC grant application - “The Eastern Sierra Sustainable Recreation and Tourism Initiative” - originally titled "Eastern Sierra Office of Sustainable Recreation and Tourism" - the project to support the Eastern Sierra Sustainable Recreation Partnership and benefit the SNC’s Eastern sub-region. Also download and review the "The Sierra Nevada Conservancy Strategic Plan 2019–2024", the rationale for funding “The Eastern Sierra Sustainable Recreation and Tourism Initiative”, and the final executed Grant Agreement between SNC and the Town of Mammoth Lakes.

The Four "Tracks" of the "Sustainable Recreation and Tourism Initiative"

The four “tracks” of the “Sustainable Recreation and Tourism Initiative” are listed below with links to their individual web pages. 

“Regional Recreation Stakeholder Engagement”

The Initiative will convene and facilitate recreation stakeholders throughout the Eastern Sierra. Stakeholders will work collaboratively to identify potential projects for future prioritization and implementation. Everyone from Lone Pine to Markleeville is welcome!

“Climate Adaptation and Resilience Assessment”

The Initiative will propose a climate change vulnerability assessment and adaptation strategy for the Eastern Sierra while also valuating the region’s natural resources, including the outdoor recreation and tourism economy. The analysis will help inform future sustainable investments.

“Connection to the Eastern Sierra Visitor Audience”

The Initiative will convene and facilitate regional communicators to collaboratively develop 21st-century tools for engagement with the Eastern Sierra’s visitor audience while highlighting innovative sustainable recreation practices as part of a regional identity.

“Project Prioritization and Implementation Plan”

The Initiative will provide technical capacity to stakeholders and the ESSRP for project identification, prioritization, and the subsequent matching of priority projects with funding opportunities at the local, state, and national levels for future grant applications by regional partners.

Funding for this project has been provided by the Sierra Nevada Conservancy, an agency of the State of California, under the California Drought, Water, Parks, Climate, Coastal Protection, and Outdoor Access For All Act of 2018 (Proposition 68) and in support of the Sierra Nevada Watershed Improvement Program.